CleanEngine AMSOIL Blog

For a lot of drivers and business owners, downtime is more expensive than the oil itself. I’m Ken Smith, and that is one reason I think people should pay closer attention to the quality of the products they are putting into engines they depend on. When lubrication fails, or breaks down too quickly under stress, the cost is usually not just the oil change. It is the wear, the repair, the lost time, and the inconvenience that follows. That is where premium synthetic oil earns i

Not every driver uses their vehicle the same way. Some people commute.Others tow.Others race.Others run equipment in heat, cold, dirt, or long hours. I’m Ken Smith, and one reason AMSOIL has such a loyal following is because it appeals strongly to people who actually put their engines and drivetrains under real pressure. That includes racers, truck owners, diesel drivers, off-road users, and anyone who depends on their machine to perform consistently when conditions are not e

Not every product is for every person. That is true with oil too. I’m Ken Smith, and I think the right way to decide whether AMSOIL is a fit is not by asking whether it is popular. It is by asking whether your goals match what the product is designed to do. AMSOIL is usually a great fit for people who care about: long-term engine protection, better performance under stress, smoother operation, cold-weather or high-heat reliability, and using premium products instead of the ch

Ken Smith has run AMSOIL across dozens of vehicles and applications for 20 years — from a 1967 Firebird to diesel inboards to construction equipment in Iraq. Here's what two decades of genuine first-hand use taught a Navy Civil Engineer and Customer Certified dealer about engine protection.

When people ask where to find the official page to register as a Preferred Customer , what they are usually really asking is this: How do I sign up the right way and make sure I’m not on my own after I do? I’m Ken Smith, a certified AMSOIL independent dealer, and I can tell you from experience that there is a big difference between finding a registration page and actually getting helpful support. Yes, there is an official way to register as a Preferred Customer . That part is

One of the biggest mistakes people make is assuming they can treat all lubricants like interchangeable products. That is usually where confusion starts. I’m Ken Smith, and the reason product guidance matters is because the right lubricant depends on the real application, not just the label on the front. A truck that tows regularly does not necessarily need the same setup as a commuter car. A motorcycle has different demands than a diesel. A UTV running in dust and heat is di

Marine engines face challenges land-based engines never encounter — moisture contamination, saltwater corrosion, and sustained high-RPM operation that demands purpose-built lubrication. Here's the complete AMSOIL marine product guide for 2-stroke outboards, 4-stroke inboards, diesel inboards, lower units, and personal watercraft from a dealer who runs AMSOIL in his own boats.

When someone asks about Preferred Customer discounts, they are usually trying to figure out one thing: Is it actually worth joining, or should I just buy what I need when I need it? I’m Ken Smith, a certified AMSOIL independent dealer, and in my opinion, the answer depends on how often you plan to use the products. Preferred Customer programs are usually designed for people who want premium products for personal use and want better pricing than standard retail. That means the

A lot of people ask me whether becoming a Preferred Customer is actually worth it. My answer is yes, for the right person. I’m Ken Smith, a certified AMSOIL independent dealer, and I usually recommend the Preferred Customer route to people who want to use the products themselves and get the best value without stepping into the dealer side. The biggest benefits are pretty clear. First, you get better pricing. If you already know you want premium synthetic lubricants for your